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So far Erica has created 51 blog entries.

Growing precence of Gallina Puntolina on digital platforms

2021-07-16T15:05:48+00:00February 9th, 2021|Last articles|

Growing precence of Gallina Puntolina
on digital platforms

Gallina Puntolina marks another important milestone: her music videos are now also available on the main digital platforms: Spotify, Amazon Music, Apple Music and Deezer.
The tender blue hen has also landed on Amazon Prime Video with episodes of the animated series and new music videos.

In parallel, the licensing program in Italy is proceeding, starting with the release on newsstands in March of 3 Play Press publications – Albo Magico, Coloring, Sticker & Color – and continues in April with the launch of an editorial project for the bookshop by Pon Pon Edizioni.

Oggy TV testimonial for “Happy Birthday Parole O-Stili” Campain

2021-07-16T15:02:28+00:00February 9th, 2021|Last articles|

Oggy TV testimonial for “Happy Birthday Parole O-Stili” Campain

“Parole O_Stili” association, created to combat the languages of hate on the net, is back on TV from 15 to 18 February to celebrate its fourth birthday in the company of Oggy and The Cockroaches. The cute blue cat, who embodies values of respect and fairness, will in fact be the protagonist of 5 animated mini-clips dedicated to the rules of good behavior on the web, which will be broadcast on K2 with numerous daily releases from 15 to 18 February. On the same days a special extended programming of the animated series is planned, while online you can participate in the birthday by sharing the principles of the Manifesto of non-hostile communication through the hashtag #AncheioManifesto. All information on paroleostili.it

The non-profit association Parole O_Stili was born in Trieste in August 2016, with the aim of empowering and educating Internet users to choose non-hostile, more respectful and civilized forms of communication. It promotes the values expressed in the “Manifesto of non-hostile communication” and organizes awareness-raising and training initiatives. It works with schools, universities, businesses, associations and national and territorial institutions to spread the virtuous practices of online communication, and to promote a widespread awareness of individual responsibilities.

Visit Parole O_Stili website

Success and new partnerships for the Pippi of Today campaign

2021-07-16T14:49:45+00:00February 9th, 2021|Last articles|

Success and new partnerships for the Pippi of Today campaign

Despite the difficulties of the health emergency, the results obtained by the Pippi of Today campaign, launched in 2020 by Astrid Lindgren in partnership with Save the Children to help girls fleeing war and poverty, are very positive. Up to now, in fact, the partners participating in the campaign have donated significant amounts to Save the Children and the goal has been set to generate a total of 2.5 million euros.

The initiative, which started at the end of 2020 in Sweden, Norway, Denmark and the Netherlands, is set to expand to other countries.

The “Pippi of Today” campaign will continue throughout 2021 with new interesting supporting initiatives.

Pippi of Today.com

The magic of Floopaloo in the ETS portfolio

2021-07-16T15:15:09+00:00January 22nd, 2021|Last articles|

The magic of Floopaloo in the ETS portfolio

ETS Licensing, in partnership with Discovery, will manage the licensing rights of Floopaloo, the animated series for children with a primary target of 4-8 years, which is enjoying great and growing popularity.

Produced by the French studio Xilam, the series tells the adventures of Lisa and Matt, two cousins aged 9 and a half and 9 respectively, who spend the summer in an incredible summer camp, immersed in a forest full of fantastic secrets. The forest is guarded by a magical and mysterious creature named Floopaloo, who is tasked with protecting Mother Nature and never lets anyone see him. Away from the gaze of adults, Lisa and Matt venture curiously with their friends in search of this mischievous creature and experience countless adventures.

Floopaloo has 2 seasons with a total of 104 episodes of 13 minutes and is broadcast exclusively on Frisbee (channel 44 of the DDT) since the beginning of 2020 with record audience and satisfaction results: 8% share on the 4-7 year target and 6.5% on the 4-10 year target, 4.119 million reach on the 4-10 year target, average viewing time 60.6% on the 4-10 year target.
Following these important results Frisbee has reinforced the presence of the cartoon by defining a very intense daily schedule. In fact, the series airs on Frisbee every day of the week with 3 time slots: every morning, from Monday to Friday, from 9 to 14:30 and on the weekend from 8:30 to 11. In the afternoon from 15:30 to 17 : 00. In the evening from 9pm to 10pm on Mondays, from 8.30pm to 10pm from Tuesday to Friday and at the weekend from 8pm to 10pm.

The new season of Penny on M.A.R.S. is coming on Rai Gulp

2021-07-16T15:14:21+00:00December 1st, 2020|Last articles|

The new season of Penny on M.A.R.S. is coming on Rai Gulp

Great news for fans of the live series, where friendship, talent, dreams and secrets live to the beat of the music. From December 14th, the brand new episodes of the third season of Penny On M.A.R.S., the series co-produced by 3Zero2 and the Walt Disney Company in collaboration with Rai Ragazzi and directed by Claudio Norza, will be broadcast every day in prime time at 20:20 on Rai Gulp.

In the unpublished episodes of the third season Penny faces a new school year putting a strain on her certainties in love and friendship and decides to put the needs of others before her own. Help her mother get back on her feet after a hard shock, encourage her friend Vicky to unleash her talent as a dancer and get involved at the M.A.R.S. without giving too much importance to an aesthetic problem and to transform from a duckling into a swan. The deep friendship with Vicky will also lead Penny to risk the triumph of talent and to sacrifice her personal success to the school essay, aware that the victory goes beyond trophies and competition.

Gallina Puntolina Mini is back on TV and the brand new episodes of the 2nd season are coming from January

2021-07-16T14:42:42+00:00November 10th, 2020|Last articles|

Gallina Puntolina Mini is back on TV and the brand new episodes of the 2nd season are coming from January

After the success of the premiere aired in spring, The nice blue hen, with Gallo Chiricò, Pulcino Paglierino and the other funny characters of the animated series Gallina Puntolina Mini, are back on TV on Frisbee from Monday 16 November with the 54 episodes of the 1st season . Two daily appointments in highly visible time slots for the target audience, at 8:40 am and 4:35 pm, from Monday to Friday.

In addition, from January 2021 the highly anticipated unreleased episodes of the 2nd season of Gallina Puntolina will also land on Frisbee: 52 episodes in which cheerful friends will experience many new adventures in the name of music, color and first discoveries.

Cooking masterclasses and challenges for the Chefclub community

2021-07-16T14:43:54+00:00November 10th, 2020|Last articles|

Cooking masterclasses and challenges for the Chefclub community

Among the new ideas that Chefclub continuously proposes to involve and excite its community there are the online cooking workshops.

Every week the friends of Chefclub are invited to participate in a free masterclass to follow step by step the preparation of a delicious and surprising recipe, with the use of a few simple ingredients.

In Italy, the Chefclub Laboratories started about a month ago and are already enjoying great success. At the moment they are dedicated to children, but sessions for adults will also arrive soon.

There is another event that creates effervescence in the community and increases engagement and participation. These are the cooking challenges, which every month offer fans to create a recipe from the Chefclub repertoire, posting the photo of the final result on the Chefclub app. The posts that get more likes receive a special Chefclub award for free.

News for Lucky Luke

2021-07-16T14:44:43+00:00November 10th, 2020|Last articles|

News for Lucky Luke

Un cow-boy dans le coton (“a cowboy in cotton”) is the title of the new Lucky Luke comic book published in France on October 23rd by Dargaud’s Lucky Comics label, out in English version on November 19th with the publication of Cinebook the 9th Art and soon coming to Italy too, published by Nona Arte with the title Inferno di Cotone..

The new unpublished story – drawn by Achdé and scripted by Jul – is set in the southern United States, between black slaves working on cotton plantations and the Ku Klux Klan. Thanks to the legacy of a rich widow who admired his deeds, Lucky Luke inherits a huge cotton plantation in Louisiana. Welcomed by the white owners of the area as one of their own, he will have to fight hard to redistribute his legacy to the black farmers. In this fight against the powerful of the region and racial segregation, Lucky Luke will be alone against everyone … but thanks to the help of an extraordinary figure from the Wild West he will be able to restore justice: a hero named Bass Reeves, a character who really existed who made history and the first black man to fill the role of federal sheriff west of Mississippi.

Even TV show VIPs love Pippi

2021-07-16T14:40:41+00:00November 10th, 2020|Last articles|

Even TV show VIPs love Pippi

Pippi Longstocking’s independence, generosity and sympathy have also captured famous people from the small screen, such as Luciana Littizzetto and Barbara D’Urso, who recently paid homage on TV to the irresistible girl with red braids and freckles, born from the pen of Astrid Lindgren. In the 4th October episode of “Che Tempo che fa” on Rai 3, Luciana Litizzetto duetted with Fabio Fazio wearing a cheerful blouse belonging to the FW20 Capsule that Ottod’Ame created in honor of Pippi Longstocking.

In the 4th October episode of “Che Tempo che fa” on Rai 3, Luciana Litizzetto duetted with Fabio Fazio wearing a cheerful blouse belonging to the FW20 Capsule that Ottod’Ame created in honor of Pippi Longstocking.

Barbara d’Urso also turned out to be a fan of the strong and irreverent girl and in the episode of “Live – Non è la D’Urso”, broadcast on Sunday 25th October on Canale 5, she wanted to celebrate the 50th birthday of the arrival on TV and the 65th anniversary of the appearance in the bookstore of Pippi Longstocking with an exclusive interview with Inger Nilsson, the actress who played Pippi in the episodes of the hugely popular TV series of the 70s.

Pippi once again confirms herself as a current and modern character than ever, capable of declinations in tune with the spirit of the time, under the banner of Girl Power.

Discover the Limited Edition #PIPPIXOTTODAME

Charm and glamor on newsstands with the Hairdorables

2021-07-16T15:02:35+00:00October 26th, 2020|Last articles|

Charm and glamor on newsstands with the Hairdorables

In October Play Press launches three exclusive publications for the newsstand dedicated to the coolest mini-dolls of the moment, with long soft hair and lots of outfits and fashion accessories.

First of all, there is the popular MAGIC ALBO by Play Press, which from 19 October opens its pages for the first time at super fashion Hairdorables. Many original drawings to be colored with the special marker in a magazine to be discovered page after page, which also comes with a restyling of the graphics and a new avant-garde coloring.

The STICKERS E COLORI is also dedicated to the fabulous hair dolls, which arrives on kiosks on October 26th shining with sequins, with many soft touch stickers and pages to play, color, draw and have fun with stylish friends.

But the surprises do not end there: by sending a drawing with their favorite dolls, young readers will be able to receive a precious and original Hairdorables from the second or third series as a gift.

The fascinating dolls are also the protagonists of the issue of ENIGMISTICA signed by Play Press to be released on October 30th. A magazine full of games and an opportunity to have fun and learn through 48 pages of activities that stimulate logic and observation skills and also contain solutions. A tool that helps to grow and to face new educational challenges. It is also possible to receive as a gift one of the splendid original Hairdorables, from the second or third series, by completing a special game contained in the magazine and sending it to the Play Press editorial team.

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