Project Description
Talking Tom and Friends
AN 360° BRAND THAT OFFERS IMMERSIVE EXPERIENCES
Talking Tom and Friends
AN 360° BRAND THAT OFFERS IMMERSIVE EXPERIENCES
Created by Outfit7, one of the world’s fastest-growing multinational family entertainment companies, the friendly talking cat Tom first appeared in 2010 in a mobile game that immediately found huge popularity.
Since then, Outfit7 has launched numerous multimedia products featuring Tom and his friends, achieving record-breaking results with both digital and more traditional developments.
The property has a global licensing and merchandising programme that includes a wide range of consumer products with millions of units sold and eight theme parks.
Created by Outfit7, one of the world’s fastest-growing multinational family entertainment companies, the friendly talking cat Tom first appeared in 2010 in a mobile game that immediately found huge popularity.
Since then, Outfit7 has launched numerous multimedia products featuring Tom and his friends, achieving record-breaking results with both digital and more traditional developments.
The property has a global licensing and merchandising programme that includes a wide range of consumer products with millions of units sold and eight theme parks.
FROM GAME APPS TO A PLURIPREMIUM ANIMATED SERIES
The Talking Tom and & Friends property today includes a portfolio of more than 20 free-to-play games for mobile devices, with more than 17 billion downloads and a monthly average of 470 million active users, an animated series, which has received numerous awards worldwide and is currently the ninth most popular family programme globally, numerous consumer products and merchandising, and much more.
The animated series, which has five seasons with 156 episodes of 11 minutes, is broadcast in Italy by K2, and is aired on TV channels in many other countries, dubbed in more than 30 different languages. Numerous original video contents are also available on digital platforms, such as episodes of the Talking Tom Heroes series and the 3-minute video clips Talking Tom shorts and Talking Tom Minis.
FROM GAME APPS TO A PLURIPREMIUM ANIMATED SERIES
The Talking Tom and & Friends property today includes a portfolio of more than 20 free-to-play games for mobile devices, with more than 17 billion downloads and a monthly average of 470 million active users, an animated series, which has received numerous awards worldwide and is currently the ninth most popular family programme globally, numerous consumer products and merchandising, and much more.
The animated series, which has five seasons with 156 episodes of 11 minutes, is broadcast in Italy by K2, and is aired on TV channels in many other countries, dubbed in more than 30 different languages. Numerous original video contents are also available on digital platforms, such as episodes of the Talking Tom Heroes series and the 3-minute video clips Talking Tom shorts and Talking Tom Minis.
FROM GAME APPS TO A PLURIPREMIUM ANIMATED SERIES
The Talking Tom and & Friends property today includes a portfolio of more than 20 free-to-play games for mobile devices, with more than 17 billion downloads and a monthly average of 470 million active users, an animated series, which has received numerous awards worldwide and is currently the ninth most popular family programme globally, numerous consumer products and merchandising, and much more.
The animated series, which has five seasons with 156 episodes of 11 minutes, is broadcast in Italy by K2, and is aired on TV channels in many other countries, dubbed in more than 30 different languages. Numerous original video contents are also available on digital platforms, such as episodes of the Talking Tom Heroes series and the 3-minute video clips Talking Tom shorts and Talking Tom Minis.
GLOBAL RECORD NUMBERS
Talking Tom and & Friends’ YouTube channels collectively record more than 82 million subscribers, over 85 billion views and the Talking Tom Heroes adventures, Talking Tom shorts and the cute Minis series regularly top the YouTube charts for family entertainment content. In addition, there are more than 30 million followers on the social profiles.
English YouTube channel
OPPORTUNITIES FOR PARTNERS
To take advantage of the synergies arising from the availability of a large global fan community, Outfit7 offers partners various visibility and promotion options within the games and videos developed for the property. An innovative advertising placement structure to display and amplify brand partners’ messages, which can take advantage of tailored advertising positions, co-branding opportunities and in-game integrations.